It was awesome to host the legendary Gunnar Habitz at todays Referron Forum at NAB
Todd Gorsuch, the CEO of the Customer Science Group, talked about High Value Growth at today's Referron Growth Forum hosted in the #nab Business Banking Centre and facilitated by Vani Pandya of CDM Direct.
As one of the 100 fastest growing organisations of its kind, people listen to Todd's contrary positions. His research showed that customer satisfaction only helps clients to stay - but creating value in their view makes them grow.
The mentioned term "high value" normally goes hand in hand with properly paid services. But Todd mentioned that good service is actually "cheap" as it is created with less frustration, less complexity and thus less chances to go wrong. And yes, complexity makes processes expensive.
How to network as such an event when meeting with strangers? Typically I would use the LinkedIn app showing my QR code - but thanks to Ivan Kaye and Raphaël Bismut I enjoyed using the Referron app as a unique approach towards bringing trusted referrals together.
The power of human connection instead of chasing follower growth!
How do you connect with people at insightful events like this one?
#CX #Sustainability #Innovation #FinancialServices
No comments:
Post a Comment