Tony Surtees - Digital Marketing Guru - will share with us insights on whatMarketing will look like in the future ?

How do you get the right offer to right audience at right time - to take advantage of millions of small highly targeted markets?

How do you target specific markets of mass behaviour? If you can detect a trend using big data - how can you take advantage of this information and be ahead of your competition? 

The last decade has seen a massive empowerment of consumer - who has abundance of choice - there is a lot of noise - how do you make yourself heard above that noise?

A value proposition is key - how do you  make it resonate with your audience?  - How do you  make it emotionally appealing?

We look forward to hearing Tony’s insights at our innovation forum on the Thursday 21 May!