Happy Birthday !

Have the best birthday!

As a present, create your digital business card on Referron (www.referron.com) for free and let me know who I can refer to you in my network! 

Best

Ivan

https://rfrn.link/ivank

Humans trust Humans they prefer to hear about you

You need to build trust before people buy from you - and to do so; Lisa Worrall  identifies 6 things to do in order to start building that trust on Linked In .

💎These are her 6 gems 💎

👏🏻 Think of your personal brand as what you contribute to others. Not self/product promotion.

👏🏻 Connect the dots between your personal brand and your business brand so that one fuels the other / one adds value to the other. 

👏🏻 Write your own article, blog, or short post, with your own point of view and your own experiences.

👏🏻 Share your opinion and rationale for why you take that position.

👏🏻 Share helpful tips from your own learnings and failures. 

👏🏻 Challenge / encourage others to contribute their ideas, contribute to something useful or meaningful beyond self-promotion.

 

Below is  Lisa’s link 

This is my add-on to help build trust - 

💎Be referrable , build a brilliant digital business card that you and others can share 

 💎Add value to those that you connect with on linked in and who you meet - maybe by identifying their needs and making a referral to someone you know like and trust .

👍🏼That is why we built Referron !

Referron is about helping you to build that trust through 

The 5Cs 

💥Connection 

💥Collaboration 

💥Contribution

💥Capability 

and building trusted 

💥Communities , 

🧰This is how 

It  enables you to easily create your digital business card - and connect and refer people in your network in seconds ! It enables you to easily track and follow up your referral and connections !! Here is my digital business Vcard https://rfrn.link/ivank 

I look forward to catch up with you soon. Best Ivan 

Bottom line people do business with people they know like and trust 

#klt #referron #trust #klt #bbgforum #nexttechrevolution 

click here  for Lisa’s LinkedIn article 

Start Building your centre of Influence on Referron

You have downloaded Referron and created an awesome business card https://rfrn.link/ivank

Now to create your list of connections and start referring :) 

What would be awesome is for you to send your business card to 10 “insiders” that you know like and trust 

Steps 

Add your connections by sending them your digital business card 

1. Connections/send and refer /send vCard 

2. followed by sending a WhatsApp from Referron 

Go to connections /card/ WhatsApp  (use template “short and friendly” ) 

- and then refer them to me using Referron 

(Should take 30 seconds )

3.Connections/send and refer /refer /add provider /add seeker - write note and press send 

(Should take 1 minute)

Let me know how it goes ;) 

Ps… Here is access to a copy of the draft of my book “The Referral Goldmine” Would love your feedback Best Ivan https://bbg2020.blogspot.com/2025/06/the-referral-goldmine-by-ivan-kaye.html 

Looking for 20 legends who will become “a centre of influence”

I am looking for 20 networkers go get it to meet once a week - with a view to me sharing ways that I know to help you increase your centre of influence . Let me know if you want to be one of the 20 

Danny Van Dine

Karen Tisdell

Reach out to prospect 23 touch points before getting them to be a client - this shows Ivan’s marketing genius !!

Natalie Eisen

- so many takeouts 

- know who you are and know who your customer is 

- take customers on the journey 

- how do we learn the apps discussed from the forum 

Odile Faludi

- it’s about great conversation - it’s about being consistent - 5-5-3 5 conversations / 5 follow-ups/3 social posts per day 

- it’s about consistency - you can’t leave the conversation - you’ve got to keep developing the relationship 

Michael Bartura

- building relationships 

- listen more , speak less and see how you can add value 

- find people you want to work with and engage 

- don’t be afraid to pay $100 for an app - that may give you exponential value 

Tony Jacobson 

- unpacking the takeouts from the brains trust

- all apps - can be overwhelming - find the nuggets applicable to you

- action needs to be measured and planned 

- thank you to Ivan - his why is authentic - to assist and connect others - and gets joy from watching others succeed 

- too many nuggets and looking forward to take glory some nuggets 

- spruiking vs adding value 

Kirsty Fox 

- give people what they want and you will get what you want 

- be where your customers are 

- be sure you have the strategy before choosing the app to use 

What others thought :) 

Paul Pius

Tania Samuels

Wayne Larkin

Wane Brightman 

John Tickell

Shaun Thompson - massive value

Peter Groeneveld - hampered full of good stuff that I can go back to at my leisure 

Peter Damnjanovic - food for thought - got to balance health and business 

Megan Ford - continue to connect - time each day - 5-5-3 

Linda Dunkin - know your customer 

Larry Dorfan - exposure to the names of the apps 

Kylie Strudwick - apps are great - when to use them 

Step-by-Step Guide to Using Referron

🔹 Step 1: Download & Sign Up

• Download the Referron app from the App Store or Google Play

• Sign up using your name, email, and mobile number.

🔹 Step 2: Create a Powerful Profile and become more referrable 

• Create your digital business card
•         Upload a photo.
•         Add a tagline (e.g. “Mortgage Broker | Helping families build wealth”).
•         Include your bio or superpower in the about me section 
•         add name, title, company, phone, 
•        don’t forget to upload your socials .(Will take a few minutes)  
• Become a premium member and include a great video and your calendly on your business 

🔹 Step 3: send your card and Add Your Connections

Populate your connections by Sending  your vCard and making referrals to those that you know like and trust .    

• Tap “Connections”.

Add people by

• sending your vCard Sharing your digital card link
•         from you connections or by Adding manually (name, phone, email)

🔹 Step 4: Share Your Digital Business Card

•  add people you meet  to connections 

• send them your vCard 
• Send them a message (I use short and friendly 

🔹 Step 5: Make a Referral

Be a connector! 

Here’s how:

1. Tap the “Refer” button.

2. Press “Add Provider” (this is the person delivering the service)

• Choose them from your connections or search.

3. Press “Add Seeker” (this is the person needing the service)

• Choose them from your connections.

4. Add a note explaining the referral (why you’re connecting them).

5. Press “Send” (top right corner).

🔔 All parties will get a WhatsApp/SMS notification, and the referral will be logged in your activity tab.

🔹 Step 6: Track Your Activity 

    •     Go to the Activity Tab to view:

• Referrals made and received

• Connections added

• Engagement history

(Be sure you sign up to premium to get access to filters and ability to slice and dice and export your activities and see your analytics )

🔹 Step 7: Be a Connector

• Make warm introductions.

• Position yourself as a center of influence in your network.

• Track how much value you’ve created by connecting others.

🔹 Step 8: Use Referron at Events

• Share your QR code from Referron
• Send your vCard and add contacts to your Rolodex
• Add people from group created by event organiser
• Connect instantly
• making referrals via Referron - be a connector
• Boost post-event engagement by sending them messages to connect with you via templated messages from Referron  

🔹 Step 9. Premium features

Premium members can track activities and analytics (and a whole lot more ($100 per year or $10 per month )

• Adding YouTube and Calendly to profile

• Referral analytics and Tracking of activity  (what you can measure you can manage ) 

• Brand customization ( whitelabel your business card with your logo and colours )

• being invited to groups (feature to come )

• Access to courses - valued at $995

Grow your connections on Referron in 30 seconds

Be sure to send your vCard to at least one person a day in seconds 

Go to 

• Connections
• send&refer
• Send vCard 
• Import from contacts (allow if 1st time )
• Choose person - send 
• That persons card will be populated on your connections 

The above 5 steps literally takes 10 seconds )

• Go to that card - and send them a templated message (I use short and friendly) 

10 seconds 

• And then think of someone you can refer that person to and make that referral 

Once you’ve  determined who 

10 seconds 

• Track your activity 

Automatic 

The Referral Goldmine by Ivan Kaye

Thanks for agreeing to review the draft of the Referral Goldmine 

❌This is not a storybook.

❌It’s not a memoir.

❌And it’s definitely not a textbook.

✔️This is a field guide—a distilled download of what I’ve learned over decades about building businesses through one of the most powerful forces in commerce: 

💥the warm introduction💥

In a world drowning in cold outreach, spammy ads, and fake followers, warm referrals cut through the noise. 

Why? 

Because they’re based on #trust—the rarest and most valuable currency in business today.

I’ve seen firsthand how a single introduction from someone who knows, likes, and trusts you can change everything. It can open doors that marketing campaigns never could. It can lead to lifelong clients, strategic partners, and new opportunities you didn’t even know existed.

Over the years, I’ve helped thousands of business owners grow—not by shouting louder, but by connecting smarter. 

By becoming more #referable. 

And by making it easy for others to talk about them when they’re not in the room.

That’s where tools like #Referron come in—technology that removes friction, tracks referrals, and turns your phone into a business development machine. 

Whether you’re sending a vCard, making a double opt-in intro, or tracking who’s referring whom, you can now turn casual contacts into measurable value.

This book shares what I’ve discovered about how to:

💎Build a referral-based business from the ground up

💎Activate your network and become a person of influence

💎Use digital tools to automate trust-building

💎Create systems that scale your reputation without losing authenticity

It’s practical. It’s proven. And it’s written for real-world professionals—#mortgagebrokers, #financialadvisors, #accountants, #coaches, and #entrepreneurs—who want to grow their business the right way: through people who already believe in them.

My hope is that this book becomes a dog-eared playbook you come back to, not because it’s filled with theory, but because it’s useful.

what do you think? What should we add - remove ?

Let’s get stuck in!!

Click the link to read the book:)

The Referral GoldMine

Onwards and Upwards 

Ivan

https://rfrn.link/ivank