Wednesday, March 11, 2026

People love to buy But they hate to be sold to

People love to buy.
But they hate to be sold to

That insight from Ivan Misner explains why so many people avoid networking events — and why so many fail when they attend.

Most people show up hoping to sell. Almost no one shows up looking to buy.

When networking becomes face-to-face cold calling, real connection disappears — and so does the opportunity.

Networking ≠ direct selling.

  • The goal isn’t to find a customer.
  • The goal is to start a relationship.
  • A networking event is simply the starting point.
  • It begins with a connection.

And here’s the gem - the golden nugget :

If most people come to an event trying to sell…the person who shows up looking to buy becomes the most valuable person in the room.

Like bees to a honeypot, people gravitate to the person who is genuinely curious about them.

Why?

Because trust grows when value is given first.

Trust is built through:

  • • curiosity
  • • generosity
  • • introductions
  • • time

And trust diminishes when WIIFM (What’s In It For Me) dominates the conversation.

One of the most powerful ways to start building trust is simple:

Make a warm introduction.

Introduce someone you’ve just met to a relevant person in your network.

When you do that:

  • • You add immediate value
  • • You demonstrate credibility
  • • And the law of reciprocity begins to work.


Instead of trying to sell someone something…

Ask a different question:

“How can I help you grow?”

Or even better:

Who would be a great client for you that I might know?”

Now you’re not building a transaction.

You’re building an alliance partner — someone who may refer you for years.


But to be referred, you first need to be referrable.

That means making it easy for people to:

  • • understand what you do
  • • remember your “superpower”
  • • and share your details with others.

That’s exactly why we built Referron.

It creates a digital business card and referral engine that makes it effortless to:

  • • share your details with a tap
  • • connect instantly
  • • and introduce people across your network.


Because the real power of networking isn’t who you meet.

It’s who you connect.


#BNI #Networking #Referrals #BusinessGrowth #Referron

https://www.facebook.com/share/r/1PwKGdyoqf/?mibextid=wwXIfr



Friday, February 27, 2026

Become a Premium Member - people ask "What exactly would you pay $100/year for?"

  • Business Card Customization

Add your logo. Make your card uniquely yours with custom branding


  • Embed a video

Showcase your story or pitch with a YouTube video on your card

Go to account / edit profile / copy you tube link  and boom 💥 it’s done 


  • Calendly Link 

Go to account / edit profile / copy you calendly link  and boom 💥 it’s done 

Schedule appointments from your business card 


  • 📈Filter and Export Activity 
  • Track your connections
  • Filter your activity by keyword
  • See who you have been connecting and referring. 

this is super powerful. I can get a schedule of all the people I met at the various events that i went to at the tap of a button 

Export reports

Download and share activity and filtered insights into csv files 


  • 📊Analytics

Measure your activity by day, week month and year . What you can measure you can manage 


  • Networking tools 🧰

Connect on the go 

Find and network with nearby users at events, conferences, and meetups


  • Groups

Create your own groups

Host curated networking spaces to grow your influence

Invite members in bulk to your group 

Bring others into your network instantly

Commercialise your network - charge your members for being part of your Referron group 

Group analytics available for group administrators - managers can manage activity if group and team members - what you can measure you can manage 


  • Tracking Dollars 💸 earned and received from Referrals (coming soon) 

Both for you and your group 

And wait - there’s more 

Referron Livew - Interactive training sessions to become a centre of influence .


Earn a minimum of 200% per annum on your investment - or your money back 

If after 12 months , you use Referron regularly and don’t get at least a $200 ROI, we will reimburse your full investment - no questions asked 

Referron is “The operating system for activating high-value ecosystems.”

1 Activate your AI Business

You’re building AI plays.

AI is useless without distribution.

Referron becomes:

• A structured warm-intro engine

• A controlled distribution layer

• A way to reward connectors inside your community

Instead of blasting emails:

You’re activating micro-ambassadors with the Referron system 

Instead of guessing:

You see who actually moves influence.

That’s powerful.

2. Get Bums on Seats 

Referron will benefit you as a partner by getting bums on seats at events for you and connecting you to your targeted audience - be it prospective clients or billionaires 

The AI operator also benefits by monetising event attendees who aren’t yet using the AI offer — activating them as distribution partners by encouraging them to invite their own networks to future events.

Events are about:

• Speed of trust

• Quality of attendees

• Repeat monetisation

Referron can:

• Track who referred who

• Identify top connectors

• Gamify introductions - - how do you get every person at an event referring their communities to your future events 

• Reward high-value inviters

• Track post-event deal flow

Instead of guessing: -You sees who actually moves influence.

That’s powerful.

3. Tracking Influence

Referron will let you know who are the rainmakers 

• Who introduced this deal?

• Who activates most capital?

• Who brings qualified players?

• Who just talks?

That’s political capital inside your own ecosystem.

4. Referron sounds like a disease 

“Totally fair. It’s either a disease… Or it’s a viral distribution of trust.”

“Call it whatever you like — the question is:

Do you want a system that multiplies your ecosystem? 

Referron can do this for you !!!

Tuesday, February 24, 2026

How to use Referron

One of Referron’s key goals is to help you build your Referron Rolodex and your centre of influence by inviting the people you know, like, and trust to be a connection.

Referron automatically creates a connection on your Rolodex when you  share  your business card and make  and receive referrals to your trusted network. 

The power of Referron is that You are able to  connect with your contacts  via WhatsApp, phone, email, and social media — and make referrals — all from one place.

Active Filtering

A powerful feature is activity filtering.

You can:

• Search and download all contacts made on a specific day or week (e.g., everyone you met at a trade show on November 18).

• Generate reports on all activity and referrals linked to a specific person (e.g., a full referral history with John Smith).

How to get started:

Create your Digital Business Card

If you want warm introductions and referrals, you need to be referrable.

Set up your Referron digital business card so people can connect with you and refer you seamlessly. Download the app via the link on my business card or go directly to Referron.

Add your photo, website, socials, and clearly state your superpower in the “About Me” section.

It only takes a few minutes — and it’s well worth it.

Populate your connections/Referron Rolodex  by Sending  your vCard and making referrals to those that you know like and trust .     

1️⃣ Send your digital business card

• Go to Connections

• Tap Send & Refer

• Send your vCard to your contacts

2️⃣ Import from your phone contacts

• Go to Connections

• Select Import from Contacts

• Make sure you tap Allow (and confirm Allow again if prompted)

This does not copy your phone book into Referron.

It simply allows Referron to access your contacts so you can choose who to connect with.

From there, you can:

• Invite trusted contacts to join

• Start making referrals

• Build momentum in your Rolodex

Here’s a quick video showing how it works:

Referron Video

Give it a spin — I’d love your feedback 🙌

Regards

Ivan 


ps there are many features available if you upgrade to premium which we plan to charge us$100 per month .(currently us$100 per year)

click here for more details https://bbg2020.blogspot.com/2025/07/your-premium-features-on-referron.html

Wednesday, January 21, 2026

A New Years Revolution - from Connector to becoming a “Centre of Influence”

Whose open to join me in making 2026 - A New Year’s Revolution: From Connection to Influence?

The transformation - to become a Centre of Influence in your domain — in business and/or in life 

Penny Power OBE has written a brilliant article on the #power of #transformation - and what is needed to transform. 

This is the nub of it :- 

We cannot think our way into #transformation.

We must live ourselves into it — often failing, getting back up, and weeping our way through it….. until #flow comes ….. Penny Power OBE 

Real growth doesn’t come from strategies alone. 

  • It comes from #courage. (Martin Stark ) 
  • It comes from taking —#action . Mark Champley CF 
  • It comes from entering into the unknown - knowing that your #team has your back ! So you can release old identities.
  • It comes from choosing movement over comfort.
  • It comes from #trust and believing that #flow will eventually come 

Transformation asks these questions

  • ❓Where is the pain really coming from?
  • ❓What am I afraid to let go of — or finally step into?
  • ❓What version of me is trying to emerge?


Thinking isn’t enough. Action is what shifts us.

  • - One brave conversation at a time 
  • - One new boundary.
  • - One warm introduction 
  • - One decision that honours who you are becoming.

If 2026 is your year to become a Centre of Influence — in business or in life ?

it starts on the inside first and for it to flow - it needs to gel with your core values? 

At #Referron, we believe influence is built through the 5Cs: Connection, Collaboration, Contribution, Continuity and Community.

Transformation inside. 

Impact outside.

And as Penny Power OBE says in her article - if you find yourself weeping your way into your next chapter, remember:

You’re not alone. 

And you’re not standing still.

— Ivan Kaye

Founder, Referron

If you are keen to know more about how you can join me on the journey to help you become a centre of influence - feel free to connect with me via my business card business card

here is Penny’s article Penny Powers article on Transformation - what it is and how to master it

Wednesday, December 17, 2025

The Referron Journey: From Connection to Contribution



Referron isn’t just a digital business card or a referral tool.

It’s a journey of growth — from making your first meaningful connections to becoming a trusted leader within a thriving business community.


Every action you take inside Referron builds momentum: connections made, referrals given, groups created, and value contributed. Over time, those actions elevate your role — not through titles you claim, but through impact you earn.


Here’s how the Referron Journey unfolds.



🌱 Student: Learning the Power of Connection


10 connections • 10 referrals


Every Referron journey begins with curiosity.


As a Student, you’re learning how powerful intentional connections can be. You’re sharing your digital card, making introductions, and discovering how referrals flow naturally when trust is present.


This stage is about:

Building confidence

Understanding the Referron ecosystem

Experiencing the joy of helping others win


Small actions. Real outcomes.



📘 Scholar: Applying the System


20 connections • 20 referrals • 1 group


Scholars move from participation to application.


By creating your first group, you’re no longer just networking — you’re curating community. You understand that structure amplifies value, and that referrals improve when people gather around a shared purpose.


At this level, you:

Use Referron intentionally

Begin leading conversations

See repeatable referral patterns emerge


You’re no longer experimenting — you’re practising.



🧠 Tutor: Sharing What Works


50 connections • 50 referrals • 1 group


Tutors don’t just use Referron well — they model what’s possible.


Your network trusts you. People seek your advice. Referrals flow because you’ve earned credibility through contribution.


As a Tutor, you:

Actively introduce others

Share insights and best practices

Help newer members accelerate their journey


You’re not just connected — you’re influential.



🎓 Teacher: Leading Communities


75 connections • 75 referrals • 2 groups


Teachers understand a powerful truth:

communities outperform individuals.


By running multiple groups, you’re now facilitating collaboration at scale. You create environments where trust compounds and opportunities multiply.


At this stage, you:

Lead conversations, not just connections

Enable referrals between others

Build momentum beyond yourself


You’re shaping culture.



🏛 Lecturer: Creating Legacy Impact


100 connections • 100 referrals • 2 groups


Lecturers operate with intention and consistency.


Your name carries weight. Your introductions matter. Your presence raises the standard of the rooms you’re in.


As a Lecturer, you:

Build long-term referral loops

Mentor emerging leaders

Act as a connector across communities


This is where Referron becomes a core part of how you do business.



🎖 Professor: Inner Circle Status


200 connections • 200 referrals • 2 groups


Professors represent the highest level of contribution within Referron.


You don’t just benefit from the platform — you help shape its future.


Professors are invited into the Referron Inner Circle, where they have the opportunity to:

Become a Referron Distributor

Share in platform revenue

Help expand the ecosystem globally

Influence product, partnerships, and community strategy


At this level, your network is no longer just an asset — it’s an engine.



The Bigger Picture


The Referron Journey isn’t about gamification for its own sake.

It’s about recognising a simple truth:


Those who give the most value create the most opportunity.


Every stage rewards contribution, collaboration, and community-building — not self-promotion.


Wherever you are on the journey, the next step is always the same:


Connect intentionally. Refer generously. Build community.


Your title will follow.

How to create a group

A premium user is able to create a group and allow their members to join for free or charge people to be part of the group .

If you charge people to be part of the group - you will be guided to the payment section , where you will need to set up a stripe account so that Referron can pay you .

Referron shares the amount you charge to your member 50/50 until Referron  earns $100 per person per annum  . Thereafter all further fees come to you .

This is an amazing way to commercialise your network. 

example

if user charges member $200

referron gets 100 and user gets 100

if user charge member $1000

referron gets 100 and user gets 900

investment

To create a Referron group, investment is a one off fee of $100 -